On your mark… Get set… Go! The siren sounds and I’m off, using every ounce of my physical energy, my mental focus providing clarity for this moment, adrenalin coursing through me. Pain hits; fear digs deep and anxiety takes over from adrenalin for a blinding moment. Somehow, someway my focus realigns and my energy sparks…
It’s time to bust some myths around why social media has a place in your marketing strategy. Here’s are some of the crazy myths that I’ve come across but I’ve also asked some of the AFA community what they’ve heard about social media. Myth 1 “My customers aren’t on social media.” Jenny Pearse Busted: Social Networking is…
Networking is one of the most popular vehicles to build connection and promote engagement and in Australia there is an overwhelming number of events where this opportunity is provided to you. However as frequently happens we often get caught up in the event and don’t treat the opportunity to network with the respect it deserves….
As business owners it can feel like we are stuck in a cycle of being told who we are or should be. It’s simple right? Just be yourself! We have to ask ourselves as we scroll through news feeds, is my perception your reality? As the next wave of trends and concepts rolls around with heady anticipation, we are constantly…
You walk into a networking event, seminar, presentation or perhaps a social event and the first thing you do is survey the room. We look to see who we know, who seems familiar and the others; the people we don’t know assessing who we may like to get to know and who we feel a…
Facebook has 17, 000,000 users in Australia, that’s 70% of the total population that are active monthly user on Facebook. So is Facebook to be feared or favoured by you and your business. With Australians owning on average three Internet-enabled devices our obsession for online activity continues to grow. Smartphones feed our strong appetite for…
Throughout each year we apply enormous energy and mental capacity to achieve each and every thing we set our minds to at the beginning of the year. And now the finish line is almost in sight as we approach the end of the year and the dawn of a new year is on the horizon….